Independent data collected directly from consumers who buy your products online and in-store. Our comprehensive methodology means you can leverage key insights to confidently protect and increase market share.
TraQline is your independent data source for market insights,
capturing all brands and retailers in the US and Canada.
Online vs. Brick & Mortar
Ten year trends
All Major Retailers
All Major Brands
Our capability to accurately track online vs. brick & mortar sales across all retailers in the US and Canada gives our clients the data they need to make better decisions.
Retailers expect manufacturers to have a strong understanding of the market. TraQline offers insights on the leading retailers and brands in a category. This includes insights on unit sales, dollar sales, and pricing.
With TraQline, you will identify the leading brands and retailers in a category. This will allow you to better position your product against the strengths and weaknesses of your competitors.
TraQline is the top syndicated data source in the market and empowers brands to be proactive by measuring both brand and retailer performance – online and in-store.
TraQline measures brand shares within retailers. Determine which brands buyers are considering and then measure the conversion into purchases. TraQline can provide the insights on brand performance.
TraQline independently tracks sales for all brands and retailers in the US and Canada and provides our clients with the power to act on marketplace trends. Our data helps you understand the why behind the buy with our exclusive “Purchase Process” variables. These variables identify why consumers buy specific products and brands, as well as why they chose a specific retailer.
Our online shopping metrics track more than just online purchases. We track which websites consumers make purchases from and what activity led up to the transaction. Paired with our brand and retailer metrics and online vs. brick & mortar purchases, TraQline provides a comprehensive view of consumer behavior.
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