Research Insights
Maximize Market Share With Actionable Insights from The Stevenson Market Simulator New products and services are the lifeblood of any company. As they are being...
In the past few years, we have found there is not a “one-size-fits-all” style when it comes to research. Choosing agile research versus traditional research...
The Stevenson Company is very familiar with conducting Central Location Tests (CLT). We made our name conducting this type of study. A CLT study should follow the tried and true...
2019 is nearly over, and you are probably deep into planning mode for your 2020 research project needs. If you are having trouble brainstorming projects that will meet your needs,...
“Don’t ask someone to take a survey that you wouldn’t want to take” – Tom Coffield Keeping survey respondents engaged with your survey is almost...
You have worked with the team/client to identify survey goals, written clear and concise questions, confirmed that question order is appropriate to not bias results, and located potential respondents to...
Unlike univariate and bivariate statistical methods, a multivariate analysis can analyze more than one relationship at a time. It is a broad term and there are several multivariate data analysis...
I am often contacted by clients who are interested in doing a research project, but who may not have much experience doing research. Because of this, often their first question...
