Competitive Intelligence Powered by TraQline SKU Metrix^™

Save hundreds of analyst hours with real-time pricing data, easy feature comparison, and availability for 38,000+ SKUs across the top brands and U.S. retailers

Fuel growth through market analysis
with the most cutting-edge product library

Stay current with weekly updates on features, pricing, availability
Optimize your competitive product and pricing strategy
Compare pricing, attributes, & availability across brands and retailers
Save hundreds of hours on data collection

Powering strategy across business units

Sales

Category
Management

Product
Management

Merchandising

Onboarding
& Distribution

Buyers &
Merchants

Pricing

Tour your new
market insights tool

See how our SKU-level product data can give you an edge with data-driven merchandising, promotions, pricing strategies, and more.

Why Brands Trust TraQline

Total Market to
SKU Detail

From SKU-level market share data for brands and retailers to comprehensive competitive intelligence, TraQline delivers the information you need to better track, measure, and gain share.

Exceptional
Support

Each member of our account service team has been working with TraQline data for an average of 15 years! Our experts will help you interpret the data to get the answers you need and maximize your return on investment.

Depth of
Market Coverage

Across our product suite, we have tracked over 33,000,000 purchases across 200+ consumer durables categories for 20+ years — delivering macro and micro views of your industry.

Actionable &
Accurate Data

The TraQline suite of products delivers the most accurate view of the market, measuring who, what, where, and why consumers buy durable goods.

“TraQline is a vital logic check on your brand performance, including that of your customers and competitors. In a time of information overload, it is increasingly important to have a stable, repeatable platform like TraQline.”