Home Depot, Lowe's, and Amazon were the top 3 retailers in US representing 62% of the Power Tool and Accessory market.
Black & Decker had the highest close rate of the leading Power Drill brands. DEWALT was second.
Of the leading brands for Miter Saws, DEWALT had the highest unit growth rate in the past year.
48% of Circular Saw buyers shopped online while 24% bought online.
The average price paid for Generators was $1,145 up 32% versus three years ago.
58% of Wet/Dry Vac buyers were Male.
When Power Tool buyers shop at both Home Depot and Lowe's, Home Depot wins 60% of the time.
When Air Compressor buyers shop both CRAFTSMAN and DEWALT, CRAFTSMAN wins 54% of the time.
Competitive price and Features desired were the top 2 reasons for brand purchase in Air Compressors.
Competitive price and Good selection of products were the top 2 reasons for store purchase in Drill Bits.
Of those who bought Bench Power Tools, 11% are from Texas.
Ryobi is the leader in 18 volt Power Drills.
TraQline gives you unparalleled insight into power tool consumers’ minds. Our data marries technology and sound consumer insights research to help you make better decisions, faster in the power tools market.
Each quarter, Durable IQ surveys go in-depth to find out what makes a particular product stand out. Our research uncovers WHY consumers buy power tools and what features are most important to customers
Global leaders in the Power Tools market trust TraQline to help them compete for market share. Our data and insights are leveraged to:
TraQline measures sales changes for all brands and all retailers, including nascent brands and retailers as they emerge.Learn more
New features? New geographies? Key demographic segments? Measure power tool market trends when they start.Learn more
TraQline helps Identify the gaps in the market and measure your success so you can launch successful new products.Learn more
Tracking share shouldn’t rely on a retailer or their website. Get purchase data directly from the consumers who buy products.
Go beyond register receipts and understand why consumers buy at a particular store, purchase specific brands, and why they buy the product.Learn more
EVERY DMA and EVERY MSA is represented in TraQline, allowing you to measure small players in the power tools marketplace.Learn more
No other source is trusted like TraQline for its ability to track the power tools market and provide insights during a Line Review.Learn more
TraQline’s delivers a comprehensive view of Online vs. Brick & Mortar, measuring online retailers like Amazon and multi-channel splits like Best Buy.Learn more
“Since partnering with TraQline, we have gained valuable insights into top industry trends. We have increased our ability to forecast future trends and focus on targeting our consumers’ needs based on the customized data reports we receive each quarter from the TraQline team.”
“I’ve been a Traqline user for over 20 years and it is an invaluable tool that helps us throughout the year. Really couldn’t live without it.”
“The TraQline website offers us the ability to view the data that is specific to our markets. We can look at products by fuel type (i.e. gas vs electric/battery products) as well as product type. The ability to view the market trends at these levels are critical to our business.”