Outdoor Power Equipment Industry Statistics

How are you staying ahead of changing trends, customer preferences,
and all your competitors in the Outdoor Power Equipment and Parts market?

Discover the value TraQline data brings to your industry
  • Which Retailers sell the most Line Trimmers?

    Home Depot, Lowe's, and Amazon were the top 3 retailers in US representing 62% of the Line Trimmer market. The TraQline survey methodology ensures all outlets and brands are represented in the share calculations.

  • Which two of the top 5 Brands have the highest close rate for Walk Behind Mowers?

    Ryobi had the highest close rate of the leading Walk Behind Mower brands.  CRAFTSMAN was second. 600,000 survey responses were collected in the past year to measure brand shares.

  • For Chain Saw, what Brand has the highest unit growth rate in past year?

    Of the leading brands for Chain Saws, Stihl had the highest unit growth rate in the past year. TraQline survey is conducted every calendar quarter providing timely insights.

  • What's the percent of Pressure Washer buyers shopped online and purchased online?

    54% of Pressure Washer buyers shopped online while 31% bought online. Online vs. brick splits are tracked for all  retailers and brands.

  • How has the average price of Power Leaf Blowers changed over the past few years?

    The average price paid for Power Leaf Blowers was $137 up 17% versus three years ago. TraQline measures price paid by retailer, brand, feature, geography, demographic, etc.

  • Which gender buys the most Snow Thrower?

    70% of Snow Thrower buyers were Male. TraQline goes beyond SKU information, collecting data on "who" is buying the products.

  • Who wins head-to-head when shopping at RETAILER #1 vs RETAILER #2 for Lawn Care?

    When Lawn Care buyers shop at both Home Depot and Lowe's, Home Depot wins 56% of the time. TraQline measures shopping behavior including stores shopped, walk rates, and more.

  • Who wins head-to-head when shopping both BRAND #1 and BRAND #2 for Outdoor Power Equipment?

    When Outdoor Power Equipment buyers shop both Ryobi and CRAFTSMAN, Ryobi wins 57% of the time. TraQline measures shopping behavior including stores shopped, walk rates, and more.

  • What are the top 2 reasons for Why Bought Brand for Outdoor Power Equipment?

    Competitive price and Features desired were the top 2 reasons for brand purchase in Outdoor Power Equipment. TraQline measures purchase drivers such as why they purchased a brand at a retailer.

  • What are the top 2 reasons for Why Bought Store for Outdoor Power Equipment?

    Competitive price and Good selection of products were the top 2 reasons for store purchase in Outdoor Power Equipment. TraQline measures purchase drivers such as why they purchased a brand at a retailer.

  • Which state sells the most Outdoor Power Equipment?

    Of those who bought Outdoor Power Equipment, 9% are from Texas. With Geography as detailed as Zip+4, TraQline can help with door-to-door analysis and other geographic insights.

  • What are the battery growth rates in Walk Behind Mowers?

    32% of Walk Behind Mowers were battery, up 8% from the previous year. TraQline can provide trends and insights on specific metrics of each product category.

Go Beyond Outdoor Power Equipment Web and POS Data

TraQline gives you unparalleled insight into consumers’ minds. Our data marries technology and sound consumer insights research to help you make better decisions, faster.

Competitive Sales

  • Market Share​
  • Brand / Retailer Mix
  • Sales by price
  • Regional Performance
  • All Brands
  • All Retailers

Line Review

  • Retailer share
  • White space analysis
  • Popular features
  • Retailer weaknesses
  • Competitive weaknesses

Pricing Trends

  • 10 years of history
  • All brands / retailers
  • Online
  • Brick and Mortar
  • Feature Pricing

Online vs. Brick

  • All Brands
  • All Retailers
  • Price Differences
  • Amazon vs. Best Buy
  • Shop online

Shopping Trends

  • Why Bought Brand
  • Stores bought
  • Showrooming
  • # Stores Shopped
  • Why bought store
  • Brand shopped but not bought

No other source can match TraQline’s depth of OPE industry coverage and reliability


Market Coverage


Brands Reported


Retailers Reported


Category Purchases

Outdoor Power Equipment & Parts Market Insights from TraQline’s Q4 2022 Data

Each quarter, TraQline surveys go in-depth to find out what makes a particular product stand out. Our research uncovers WHY consumers buy and what features are most important to customers.

  1. Average Price Paid for Outdoor Power Equipment was $338.  This was up 6% from last year and up 6% for 5 years ago.
  2. Of the online Outdoor Power Equipment purchases, 16% were shipped to store.  82% had it shipped to their home.
  3. Ryobi and CRAFTSMAN had the highest consideration rates of all of the brands.
  4. Black & Decker had the highest online purchase rate of any of the leading brands.
  5. Lowe's has gained dollar share the past 2 consecutive rolling 4Qs.
  6. Baby Boomers top two favorite retailers are Amazon and Ace Hardware.
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Why do clients trust TraQline to track top outdoor power equipment brands and stores?

Outdoor Power Equipment & Parts categories measured by TraQline

  • Power Leaf Blower
  • Chain Saw
  • Hedge Trimmer
  • Line Trimmer
  • Pressure Washer
  • Riding/Zero-Turn Mower
  • Walk Behind Mower
  • Power Edger
  • Snow Thrower
  • Cordless shears
  • Roto-tiller/Cultivator
  • Chipper/Shredder
Don’t see the category you’re looking for?

Go to Market with Confidence

Global leaders in the Outdoor Power Equipment & Parts market trust TraQline to help them compete for market share. Our data and insights are leveraged to:

Defend Competitive Threats

TraQline measures sales changes for all brands and all retailers, including nascent brands and retailers as they emerge.

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Identify Opportunities to Gain Share

New features? New geographies? Key demographic segments? Measure trends when they start.

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Launch Successful New Products

TraQline helps Identify the gaps in the market and measure your success so you can launch successful new products.

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Measure Brand and Retailer Performance

Tracking share shouldn’t rely on a retailer or their website. Get purchase data directly from the consumers who buy products.

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Uncover Purchase Motivation

Go beyond register receipts and understand why consumers buy at a particular store, purchase specific brands, and why they buy the product.

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Track Regional and National Players

EVERY DMA and EVERY MSA is represented in TraQline, allowing you to measure small players in the marketplace.

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Prepare for Line Reviews

No other source is trusted like TraQline for its ability to track the market and provide insights during a Line Review.

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Compare Online vs. Brick & Mortar Sales

TraQline’s delivers a comprehensive view of Online vs. Brick & Mortar, measuring online retailers like Amazon and multi-channel splits like Best Buy.

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