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HAND & LAWN TOOLS MARKET SHARE DATA

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Hand & Lawn Tools industries

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Hand & Lawn Tools market share by brand & retailer
Which retailers sell the most Hammers?
Home Depot, Walmart, and Lowe’s were the top 3 retailers in US representing 61% of the Hammer market.
Which two of the top 5 brands have the highest close rate for Hand Saws?
Store Brand/Generic had the highest close rate of the leading Hand Saws brands. Stanley was second.
What percent of Hand Saws buyers shopped online and purchased online?
32% of Hand Saws buyers shopped online while 18% bought online.
For Spreader, what brand has the highest dollar growth rate in the past year?
Of the leading brands for Spreader, Scotts had the highest dollar growth rate in the past year.
Competitive market analytics
Which two of the top 5 retailers have the highest close rate for Shovel/Spade?
Ace Hardware had the highest close rate of the leading Shovel/Spade retailers. Home Depot was second.
Which two brands have the highest online shopping for Rachet: Individual?
Snap-On and Dewalt were the top 2 brands shopped for online for Rachet: Individual.
Which brands sell the most Levels?
Stanley, Dewalt, and Craftsman were the top 3 brands in US representing 24% of the Level market.
Who wins head-to-head when shopping the top 2 brands for Screwdrivers?
When Screwdriver buyers shop both Craftsman and Stanley, Craftsman wins 62% of the time.
Consumer demographics and purchase behavior insights
What are the top two brands among female purchasers for Tape Measure?
The top two favorite brands among female buyers for Tape Measure are Store Brand/Generic and Stanley.
What are the top two retailers among female purchasers for Shovel/Spade?
The top two favorite retailers among female buyers for Shovel/Spade are Amazon and Walmart.
Which state sells the most Hammers?
Of those who bought Hammers, 11% are from California.
Which generation buys Tool Chests the most?
Millennials were the largest generation segment buyers for Tool Chest.
US Lawn Tools market insights
Which two brands have the highest online unit share for Sprinkler?
Rain Bird and Melnor are the top two brands selling Sprinklers online.
How has the average price of Pruner/Loppers changed over the past few years?
The average price paid for Pruner/Lopper was $21 up 5% versus three years ago.
Which retailer has lost unit share over the most consecutive rolling 4Qs for Rakes?
Lowe’s has lost unit share the past 2 consecutive rolling 4Qs.
What are the top 2 reasons for Why Bought Store for Shovel/Spade?
Competitive price and already in store buying other items were the top 2 reasons for store purchase in Shovel/Spade.
US Hand Tools market insights
Which two brands have the highest dollar share for Plier Sets?
Craftman and Dewalt were the top 2 brands in dollar sales for Plier Sets.
Craftman and Dewalt were the top 2 brands in dollar sales for Plier Sets.
25% of Tape Measure buyers shopped online while 16% bought online.
How has the industry’s average price paid compared over the years for Screwdrivers?
The average price paid for Screwdriver was $13. This was up 18% from last year and up 63% from 5 years ago.
Which two of the top 5 retailers have the highest close rate for Pry bar/Crowbar?
Harbor Freight had the highest close rate of the leading Pry bar/Crowbar retailers. Home Depot was second.
Source: TraQline Data, Ending Q4 2023
MARKET SHARE, ONLINE SALES, PURCHASE DRIVERS, AND BEYOND

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Total market share insights
  • Keep track of market share across the entire US Hand & Lawn Tools sector
  • Analyze data for all brands and retailers — delivering 100% market coverage
  • Monitor both online & in-store sales to gain a comprehensive overview of the market
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Actionable competitive data
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  • Identify competitive advantages and opportunities to increase market share
  • Stay ahead of your competition by learning how they attract customers and where they are winning the market
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Consumer ‘why’ behind the buy
  • Explore the factors influencing Hand & Lawn Tools purchases
  • Keep an eye on consumer shopping behaviors with analysis on draw/close rates
  • Understand your consumer demographics
Insights by product category
  • Obtain category-specific insights for products including the Garden Tools market, Woodworking Tools market, and more
  • Benchmark top brands and retailers across different product segments

Product categories tracked by TraQline

Axe/Maul
Chisel
Clamp
File
Hand Saw
Hand Plane
Hoe
Level
Mechanics Tool Set
Pliers (Individual and Sets)
Pruner/Lopper
Pry Bar/Crowbar
Rake
Ratchet (Individual and Sets)
Screwdriver (Individual and Sets)
Screwdriver Bits
Shovel/Spade
Snips
Staple Gun
Stud Finder
Tape Measure
Tool Bag
Tool Belt
Tool Box
Tool Cabinet
Tool Chest
Trowel
Utility Knives
Wheelbarrow
Wrenches (Individual and Sets)

Trusted to track leading Hand & Lawn Tools brands & retailers

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