Lowe's, Walmart, and Home Depot were the top 3 retailers in US representing 65% of the Gas Grill market.
Blackstone had the highest close rate of the leading Grill, Griddle, and Smoker brands. Char-Broil was second.
Of the leading brands for Gas Grills, Blackstone had the highest unit growth rate in the past year.
58% of Gas Grill buyers shopped online while 26% bought online.
The average price paid for Gas Grills was $348 up 14% versus three years ago.
59% of Charcoal Grill buyers were Male.
When Charcoal Grill buyers shop at both Walmart and Home Depot, Walmart wins 69% of the time.
When Charcoal Grill buyers shop both Weber and Expert Grill, Weber wins 84% of the time.
Competitive price and Quality product were the top 2 reasons for brand purchase in Charcoal Grills.
Competitive price and Recommendation were the top 2 reasons for store purchase in Pellet Grills.
Of those who bought Pellet Grills, 12% are from Texas.
Kettle - round Charcoal Grills are the most popular.
TraQline gives you unparalleled insight into consumers’ minds. Our data marries technology and sound consumer insights research to help you make better decisions, faster.
Each quarter, Durable IQ surveys go in-depth to find out what makes a particular product stand out in the BBQ Market. Our research uncovers WHY consumers buy and what features are most important to customers.
Global leaders in the Grills, Smokers, & Pellet Grills and Parts market trust TraQline to help them compete for market share. Our data and insights are leveraged to:
TraQline measures sales changes for all brands and all retailers, including nascent brands and retailers as they emerge.Learn more
New features? New geographies? Key demographic segments? Measure BBQ grill industry trends when they start.Learn more
TraQline helps Identify the gaps in the market and measure your success so you can launch successful new products in the grill industry.Learn more
Tracking share shouldn’t rely on a retailer or their website. Get purchase data directly from the consumers who buy grilling products.
Go beyond register receipts and understand why consumers buy at a particular store, purchase specific brands, and why they buy the product.Learn more
EVERY DMA and EVERY MSA is represented in TraQline, allowing you to measure small players in the BBQ grill marketplace.Learn more
No other source is trusted like TraQline for its ability to track the market and provide insights during a Line Review.Learn more
TraQline’s delivers a comprehensive view of Online vs. Brick & Mortar, measuring online retailers like Amazon and multi-channel splits like Best Buy.Learn more
“With the data we have been able to show our partners in China the true view of the product in the US. We have shared with them the requirement to have Gas cooktops and ranges. We have been able to highlight that it is not a fuel preference but actually the only choice in very specific parts of the country.”
“TraQline is a vital logic check on your brand performance, including that of your customers and competitors. In a time of information overload, it is increasingly important to have a stable, repeatable platform like TraQline.”
“TraQline provides a wealth of insights that extend beyond the core performance KPIs [i.e. share, draw, close]. The subscription is well supported with excellent customer service that is responsive, timely and flexible -demonstrating an authentic desire to ensure we make best use of content.”